By Scott A. Rozanski
So, you don’t know how to market your business online effectively? How are you supposed to learn? Jumping around from one “professional” to the next, each promising a pot of gold at the end of the online rainbow seems a bit futile and expensive. It all seems so confusing and overwhelming, doesn’t it?
Let’s take a look at what we have to look forward to if we are fortunate enough to try and market our business online ourselves:
- - Search Engine Optimization or SEO, as it is commonly referred to. This is where you use techniques to enhance the ranking of your web page (good luck with that).
- - Correctly formatted web page so that Google’s spiders can crawl it and rank it (what does that mean?).
- - Relevant content
- - In-bound links (how do I get those?)
- - Outbound links
- - Affiliate Partnerships (what?)
Well, the list goes on and on and on. So does the cost! In fact, it typically will cost you a couple of grand just to have someone create your website. Then you can look forward to at least multiple thousands to get your site ranked on the first page of Google. And what’s worse, there is an “expert” on every corner and you only find out they aren’t the “expert” that they claimed to be only after you’ve spent your couple of grand to find your website on page 17.
What’s the answer for small businesses trying to market themselves effectively online? Where can they go for instruction and help? Well, from Catalyst Business Coaching, who has teamed up with Internet Marketing expert Karl Bryan. Catalyst and Karl Bryan bring you a low-cost, value-packed solution to discovering how to effectively market your business online. Take a test-drive of the website for a month for only $1.00! Visit www.catalystinternetmarketing.com to view over 30-hours of video, 20-hours of audio, and tons of resources.
Next month, we are offering a website designed for business owners who might need a business coach, but just can’t afford one. This site is packed with over 70-hours of video, book summaries, audio, webinars, and so on. You may also test-drive this site at www.catalystcoachmarketing.com. Check it out now!
More about Catalyst Business Coaching, call 877.427.4769 or visit www.catalystbcd.com.
